Thursday, September 13, 2007

Pineapple



Pineapple active and casual wear is funky and stylish. Their advert had to be designed in a way that would carry on the company idenity and stand out.

The Requirement
Pineapple were in the process of putting together a major marketing campaign to promote their clothing range. They required a competition page and a double page spread advertorial that could be used in various publications.

The competition and advertorial had to be fun, funky, stylish and in-keeping with their compnay brand and image.

The Solution
Utilising several high quality images taken from a Pineapple photo shoot we were able to design a competition page and a double page spread that would give Pineapple the status they were looking for within their industry sector.

It also featured imagery of their latest dance dvd's. We visualised these in 3D to advertise that they were available to buy online or direct from Pineapple Active.

To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com

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Wednesday, September 5, 2007

St Olaves Hotels



St Olaves is a small, intimate, character hotel situated in the heart of the historic city of Exeter. Their new website & booking system has been an invaluable tool.

The Requirement
A sunny summer’s morning in Exeter, a meeting was held with the St Olaves marketing team to discuss the development of their web site.

The general requirement was simple; create a stylish online presence with a traditional and romantic feel. An online booking system was also required to act as a secondary method of communication and a 24 hour booking service.

The Solution
We at Fluid2 pride ourselves on our professional design. We always analyse and research each of our clients business in detail. This enables us to create a tailored design providing an enlightening online representation of their organization. St Olaves was no exeption. The architecture and interior décor was striking. These elements influenced the way the website was designed and styled, inspiring the websites colour scheme, photography and typography.

Since the website was launched it has been a vital asset in the running of the hotel and is constantly updated with new events and gourmet dishes.

To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com

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