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Rider Connect is a new movement for motorcyclists, run by riders for riders. We had the task of designing a front end that could be easily customized by RC members.
The Requirement
Rider Connect came to us in a bit of a panic. The site was due to be launched in only 7 days from the date they called and they had no design in place for the web site, as previous designs from other agencies had not lived up to expectation.
The site had to have a credible look within the motorcycle community while at the same time have the flexibility to be updated and changed on a regular basis by contributing members. Could we get sign off on a design that so many had previously tried and failed with?.... Yes!
The Solution
We took into consideration that the web site was for all motorcyclists not just curtain types of rider. With this in mind we had to be sure that none of the images were to descriptive to a certain type or manufacture of motorcycle.
We laid out all the page designs in a clear and concise format and used iconography to depict different areas of the site. We created the 3D icons using 3D Studio Max and rendered them using VRay. The designs were and instant success and the site went live on time. Another job well done...
To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com
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Nitelife is a guide to what's happening within the Bristol pubs & clubs scene. It had to be mordern, eye catching and add consistant value to advertisers.
The Requirement
Based on the success of the ruonit website, the decision was made to produce a printed publication that would be availabe across Bristol.
The monthly magazine would be funded by paying advertisers and consist of a location map for all the participating pubs and clubs and a breakdown of what events are taking place throughout the month. The publication had to be in-keeping with the nitelife genre and encourage readers to pick up a copy and attend the advertised events. Since the launch the magazine has continued to grow in its success and is looking to go national.
Our Solution
We branded the publication with a contemporary and stylish theme. By utilising the same theory as the ruonit site, using photography of clubbers and socialites, we knew a large amount of people would be seeking the publication to find their picture featured. This gave the advertises maximum exposure. We designed the publication as one initial template so that each of the following issues could be controlled in-house.
To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com
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This interactive CD-ROM presents 500 examples of the benefits that businesses, individuals and communities have experienced by using the internet.
The Requirement
Imagine if you could work from home instead of struggling through rush hour everyday... or you could substantially cut your phone bill using the internet. These are just a few of the ways in which the internet can make life simpler. The aim of the project was to teach others the benefits of broadband by presenting them with real world case studies.
A CD-ROM presentation was required to demystify the internet lingo, reveal the benefits, and store 500 case studies which could be viewed via a CD based database and search facility. There was also a collection of video interviews which needed to be integrated within the presentation.
The Solution
The initial task was all about storyboarding the structure. The menu system and flow needed to be simple, clean and clear so as not to intimidate beginners and newbie’s to the world wide web. Each of the main areas: Live, Work and Play were each colour coded so the user always new which section they were in. Each of the case studies were accessible using a simple search and results panel. Videos were optimised, encoded and added to the video area.
The completed disc was then put under vigorous testing before sign-off. Once the functionality was complete, the packaging, CD face and informational booklet were artworked. This then went on to be produced in the thousands with national coverage in mind.
To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com
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We created a visually astounding interactive DVD to show how broadband can be utilised to create rich media on the web.
The Requirement
The brief was to create a compilation of the very best broadband based web content and applications from the South West. The format was to be DVD-ROM based and compatible with both Mac and PC operating systems.
They also required a fast moving introduction to give a sense of speed and data flow. This needed to last no longer than 20 seconds, then automatically take the user through to the main menu.
The Solution
The chosen idea revolved around the concept of fibre optics. Fibre optics technology is currently being used to provide the fastest residential broadband with speeds of up to 100mbs. We began by storyboarding several intro sequences then implimented them using 3D Studio Max, creating a dramatic fibre optic tunnel.
The intro sequence then led the way the navigation was styled. Our team initially brainstormed and sketched a set of navigation solutions which went on to be artworked in Photoshop and brought to life in Flash.The end result was imaginative, modern and easy to navigate. External DVD packaging was then designed, mass produced and distributed.
To see what the guys at Fluid2 have been up to in the office check out www.fluid2.com
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